Even if the majority of your sales don’t come from an online community it’s important to maintain an online presence. With that presence comes a community that will need to be maintained and interacted with. Online communities drive sales and boost brand reputation. Studies show that people are more likely to buy from someone they know […]
Social Media
Marketing to Millennials: The Untapped Potential
The Millennial Mindset As a new generation takes their place in the world it only makes sense that companies, big and small, begin marketing to them. However, many companies have opted to press the “pause button” on their millennial marketing campaigns because of failure by competitors in recent years. This is probably due to the […]
10 Fatal Social Media Mistakes You Should Avoid
Social Media is a tricky field to be in. For some it comes naturally and for others there is a learning curve. But no matter what your Social media history there are some rules that should be followed and some things that should be avoided at all costs. This list features the 10 most common […]
Social Media Trends in 2016
What you need to know about social media in 2016 thus far I know people say this every year, but 2016 has really seen a shift in social media and how we as marketers promote our brands. Be it the changes in functionality that popular sites have implemented. Or the massive demand for video […]
Posting for Your Social Media Audience
Keeping up with your social media audience is essential to making a social media campaign successful. Find out what your audience wants and post about it.
10 Social Media Facts
In 2015 social media platforms are in their prime, and make up our primary mode of communication with friends across the world. Experts have analysed our behaviour and they’ve found some pretty interesting patterns! Here are the social media facts.
Social Media Posting: Everything You Need to Know
Social media posting isn’t just about great content – going viral has very much to do with where and when you post on your social media platforms. This infographic delves into the best posting times and demographics to get the most out of your posts.